Buick tapped Monks to craft social-first content for everyone's favorite influencer and massive talent, Reese Witherspoon. 

 

As Creative Director, I led the team in developing and pitching five bespoke concepts that were posted to Reese’s social channels. The videos highlighted her Buick Enclave's best features like SuperCruise, Google navigation, and cargo space.

 

The creative concepts were directed by @happykelli and produced by Hello Sunshine.